Keep informed with Facilitate Digital news & views

18th Sep 2013

AdSlot and Facilitate Digital Merger: The First Real Upfront Buying Platform

Recently, Facilitate Digital and AdSlot announced a merger. Frankly, this is one of the best and most strategic mergers in advertising I have seen in years. Why? Straight Through Processing (STP.) A little used…

18th Sep 2013

Adslot to Acquire Facilitate Digital

12th September, 2013 Adslot Limited (ASX:ADJ, Adslot), a global provider of online display media trading technology, and Facilitate Digital Holdings Limited (ASX:FAC, Facilitate Digital), a global provider of digital workflow and trading…

05th Sep 2013

Digital Media Industry in Australia leads Asia Pacific in use of Electronic Insertion Orders

Background In October 2012, groupm Australia announced they would spearhead a market shift to Electronic Insertion Orders in digital media trading, automating business processes across all digital campaigns. Says Danny…

18th Jul 2013

RTB Is Old School

If you have been ‘around the block’ as a professional in leading edge industries, you know you will inevitably reach a point when the ‘new guys’ start becoming the ‘old guys.’…

20th Jun 2013

Facilitate Digital China has moved

Due to continued business expansion, the Facilitate Digital Shanghai team has moved to a wonderful new location in Shanghai 1933, 10 Shajing Road. Previously located in a building downtown, Polaris…

07th Jan 2013

Protecting premium inventory and the future of digital

As I see it, the digital media marketplace is diverging into two. On the one side, there is the ‘programmatic’ community which is populated by the trading desks, exchanges, DSPs,…

14th Nov 2012

Facilitate Digital Strategic Partner “MASS Exchange Announces Strategic Alliance with IPG Mediabrands”

November 13, 2012 01:12 PM Eastern Time NEW YORK–(BUSINESS WIRE)–MASS Exchange announced today that it has signed IPG Mediabrands, the media investment arm of Interpublic Group (NYSE: IPG), as its first strategic media…

26th Oct 2012

‘GroupM to enforce automation with all digital publishers’

GroupM has revealed a policy which demands all digital publishers must interact with a new technology that automates the entire media briefing, booking and buying process, in order to bring…

25th Oct 2012

GroupM pioneers the use of Facilitate Digital’s Symphony Media Electronic Insertion Orders to help deliver a sustainable growth model for Digital Media

GroupM becomes first Australian media agency to mandate use of Electronic Insertion Orders to confirm digital media buys with all trading partners Sydney, 26 October 2012: Facilitate Digital Ltd (ASX:…

24th Oct 2012

Why digital media planners deserve more respect

Doug Wintz Media Planning & BuyingPosted on October 24, 2012 A few years ago, I wrote an article for iMedia Connection called “Burn out in ad operations.” The gist of…